Just over a week ago, I created my monthly summary for February.
This is something I publish for my email subscribers who are following the progress of my strategy to increase visitors, engagement, and email subscribers.
If you’re interested in learning more, simply click here.
Anyway, the results left something to be desired, and I got a little frustrated with my progress (or lack of it) for the month.
So that experience gave me the idea for this post. Something along the lines of dealing with the frustration of blogging. Because lets face it, blogging frustration happens to everyone.
It just so happened, as I was working on this post, one of my mentors (I like to call her that) who’s been doing this blogging thing for quite a while wrote a similar post on her situation.
If you are not familiar with Adrienne Smith, she’s a guru on building relationships. At least she is for now. Her blog is going through a bit of a transformation, which you can read about in her post titled How My Blogging Journey Got All Screwed Up.
Now in Adrienne’s case her situation wasn’t so much about blogging frustration, it was more about loosing her way. Kevin Duncan actually wrote a guest post on this topic, ironically over at Adrienne’s blog.
This really got me thinking. If this can happen to one of the more successful bloggers I know, it can happen to anyone.
They say the primary reason a blog fails is because of a lack of results. I mean who wants to put all this effort into something and get nothing out of it. As Derek Halpern says on Social Triggers, it’s human psychology.
The more time you spend working on something without a reward, the harder it is to continue doing it.
You spend hours maintaining your blog, creating new posts, leaving comments on other blogs, responding to comments on your blog. For what?
You check your stats at the end of the month and realize your visitor count is down (again), and your subscriber growth has slowed to a crawl. There’s only so many excuses you can make for this month in and month out.
So why do we keep at it?
You Do Have A Plan Right?
Well at least I’m assuming you have a plan.
Where do you expect to take your blog? Is it a future out for your day job? A way to make some extra income? Perhaps it’s your primary business.
Whatever your plan, you always have to deal with setbacks in some form or other.
You won’t be very successful if you just pack it in the first time something doesn’t go the way you plan.
You need to adapt, adjust to your failures, learn from them.
Address you blogging frustration!
Working Through Your Blogging Frustration
Say you just reviewed your metrics from last month, and things aren’t going exactly as planned. What do you do?
You can quit. However, that’s not the most practical solution is it?
You have to adapt to the situation. What’s the source of the frustration. Chances are there’s a solution to the problem, you simply need to step back and evaluate things a little more closely.
Here’s 5 options that may help you get over your blogging frustration:
Don’t Get Frustrated Too Soon
Don’t expect your blog to go viral overnight. It takes time.
Perhaps you need to reset your expectations. If you’ve only been blogging for a few short months, it’s too early to panic.
Sure there are always exceptions to this rule, but for the most part you need to establish your blog. If you’ve implemented a solid strategy for you blog, stick with it.
- Continue creating great content for your blog
- Step up the networking and blog commenting
- Promote your posts
Alter Your Strategy
Do you have a strategy in place? If not, you’re blogging aimlessly. You need to step back, identify your goals, and implement a strategy for your blog to meet those goals.
Let’s face it. Without a strategy, you’re not going to succeed.
- If you don’t have a strategy, create one
- If you are following a strategy, and it doesn’t seem to be working, it’s time to review it and make the appropriate changes
- Be sure you are following whatever strategy you have in place
Focus On One Thing At A Time
It can be a little overwhelming if you are trying to tackle too many things at once. Jumping from one task to another without completing anything leads to frustration (not to mention a lack of focus).
- Create a checklist of all the tasks you want to complete for your blog
- Prioritize the tasks on that checklist
- Focus on the top priorities, and complete a task before jumping to a new task
Take A Break
Maybe you just need a break from blogging. Step away from it to reinvigorate yourself. It doesn’t need to be an extended break, just some time away to help you refocus.
Your goal is to come back feeling refreshed and have a new outlook on things.
- Put up a new post on your blog letting your visitors know you are taking an extended vacation.
- Send out an email to your subscribers letting them know you will be away from your blog for a few weeks.
- No blogging, responding to emails, reading blogs, or commenting
Perhaps you need something a little more drastic.
If you’ve lost that energy or passion for your niche, it may be time to look elsewhere. You can create a blog on anything.
You’ll discover how much fun blogging can be if you’re writing about something you truly enjoy.
- Find your passion
- Start a new blog
- Create a strategy for that blog
- Network with other bloggers in that niche
I’m sure you’ve been there at some time or other in your blogging career. How did you overcome your latest blogging frustration? Did it work?
For me, it was reinventing myself.
I was frustrated by a whole lot of things, and I almost gave up. I changed the focus of my blog, and created a strategy to network with other bloggers.
Is it working?
Yep, so far. That’s not to say I’ve got this blogging thing down pat. I still have my share of frustration from time to time, but I do have a plan to deal with it.
If you want to learn more, simply click here.